Web design insightsfor servicebusinesses. on purpose.
Original checklists, briefs, and planning guides — written before and during client engagements, refreshed when the brief changes. Useful before you brief a studio, approve a homepage, or spend budget on traffic that lands on a confused page.
All guides, sorted newest first.
What changes website scope
The scope drivers that shape a ClixFeed website project — pages, content, integrations, motion, brand work, and revisions — explained without vague pricing fog.
Interior design portfolio websites
How interior designers and architects should plan portfolio taxonomy, photography, enquiry qualification, and site performance before a redesign.
Clinic and wellness website trust
A practical, privacy-aware checklist for clinic and wellness websites — how to earn trust and reduce friction in enquiry and booking flows without overclaiming.
The landing page brief ClixFeed needs before design starts
Exact questions to answer before a landing page or campaign page is designed — so scope, messaging, and conversion paths are clear from day one.
A practical website redesign checklist for service businesses
An eight-point audit for service businesses planning a website redesign — score clarity, distinction, proof, and conversion paths before you invest in a new build.